Move beyond overwhelm and achieve lasting success.
Master your solo aesthetician business with Jillian Wright.
THE BUSINESSÂ OFÂ SKIN
Gain the strategies, support, and insider knowledge you need to streamline your business, attract loyal clients, and boost your income.
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Are you struggling?
- Difficulty finding ways to keep clients coming back?
- Feeling stuck with low prices?
- Experiencing burnout trying to manage everything on your own?Â
- Worrying that your investments aren't going to paying off?
- Working long hours,
- Wondering how others are building successful, balanced practices?
Be transformed from overwhelmed service provider to confident business owner.
Here's a clear roadmap for client retention, efficient operations, sustained growth.
What makes The Business of Skin different?
The Business of Skin is your step-by-step roadmap to a profitable, balanced solo aesthetician practice. Whether you’re established or just starting out, you can structure your business for sustainable growth while nurturing your well-being.
Don’t try to guess your way to success—follow a proven plan!
You are NOT left to figure the curriculum out and apply it all by yourself.Â
I am available to answer your questions, and brainstorm with you every step of the way. I am passionate about empowering your success!
🩶 Jillian Wright
Jillian's Course Curriculum
You will learn AND APPLY the proven strategies outlined below.
Building a Solid Foundation
Set yourself up for long-term success with a strong, resilient foundation. LEARN:
- Benefits and challenges of being solo
-  Legalities of business setup
-  How to create a brand identity
Efficient Operations
Strategies that maximize your time, minimize stress. MASTER:
- Daily Workflow Optimization
- Efficient Scheduling & Time Management
- Streamlining Services for Consistency & Quality and Procedures (SOPs)
- Inventory Management
- Onboarding New Clients
- Hygiene & Safety Standards
- Handling Cancellations & Rescheduling
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Financial Success Blueprint
Budgeting and planning techniques for increasing profitability and stability. EXPERT ADVICE FOR:
- Budgeting and Financial Planning
- Pricing Strategies
- Profit Maximization
- Retail Product Sales
- Managing Expenses
Turning First-time Customers into Lifelong Clients and Referrers
Master client acquisition and retention strategies. GAIN SKILLS TO IMPROVE:
- Client Acquisition
- Word of Mouth Marketing
- Social Media Marketing
- Collaboration & Partnership Plans
- Client Retention Techniques
- Establishing the Invisible VeilÂ
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Marketing & Brand Mastery
Master digital marketing, social media, and reputation management to achieve a steady stream of customers. FULLY UNDERSTAND:
- Keys to building a client-converting website
- SEO basics for driving local traffic
- Strategies for successful email marketingÂ
- Content planning and scheduling
- Ways to leverage reels, stories, and videos
- What to expect from paid ads vs. organic engagement
- Encouraging positive reviews
- Handling negative feedback professionally
Strategic Growth and Expansion
Unlock advanced strategies for scaling your practice without financial strain or stress. DISCOVER INDUSTRY SECRETS FOR:
- Leveling up your business
- Boosting retail revenue
- Continuing education and skill development
- Expanding clientele through niche services
The Resilient Aesthetician
Restore and Recharge: A mind-body-spirit approach to burnout. PROVEN STRATEGIES FOR:
- Fueling your glow with hydration and nutrition for energy, immunity, and strength
- Get moving with energizing purpose-driven exercises
- Ergonomics in the treatment room
- Daily practices for spiritual wellness
- Cultivating mental resilience
- Boosting immunity
Putting Your Plan into Action
Bring it all together with a personalized, step-by-step action plan. YOU BE ABLE TO:
- Outline your next steps for business growth
- Develop a 90-day actionable plan using Jillian's step-by-step workbook
- Discover Jillian's Custom Facial, which keeps her clients coming back again and again.
Happy Reviews
I needed someone with industry experience to push me to try new things. Jillian was that someone.
With Jillian’s guidance and expertise, I invested in several new pieces of equipment to offer new services that not only complement my existing treatment menu but also drive retail sales, contributing to the business’s growth.
Lisa S. | Master Aesthetician
Top-notch professional guidance.
Working with Jill was extremely helpful. She helped me determine which modalities to add to my offerings and how to structure my pricing. Together, we crafted a menu of services that meet all the needs of my clients. I highly recommend working with Jill if you are a new or seasoned aesthetician seeking top-notch professional guidance.
Jennie Fresa | Owner Jennie Fresa Beauty
Jillian is a wealth of information.
As a solo practitioner, Jillian’s knowledge was invaluable in creating effective facial protocols, identifying smaller product lines, and connecting with other professionals about EVERYTHING aesthetics.
As I continue to build my skincare practice, Jillian continues to be a wealth of information.
Olivia H. Licensed Aesthetician + Massage Therapist
Benefit from my 20+ year of aesthetic and business expertise.
Satisfaction Guarantee:
Feel Confident in Your Investment.
SAMPLE WITH NO RISK! I stand behind the quality and value of this course. Go through Module 01: Building a Solid Foundation and implement the steps. If you feel the course isn’t what you are looking for, contact me for additional guidance and support to help you reach your goals, or receive a full refund.*
*Refund is only applicable during the first 7 days following the course start.
TAKE ACTIONÂ NOW!
Avoid risks, frustrations, and setbacks.
Investing in yourself while bypassing pitfalls and benefiting from the clarity and strategies I've learned along the way. Take the leap and start building the business you’ve always dreamed of—one that brings both success and fulfillment.
Frequently Asked Questions
How do I know this course will work for my unique situation?
I’m worried that I won’t be able to keep up or finish the course. Will I still benefit?
What if I’m not very confident with the business side of things? Will this course be too advanced for me?
Will this course help me even if I’m not in a big city with high-paying clients?
I already have certifications and training as an aesthetician. What additional value will this course provide?
I’m already overwhelmed with day-to-day tasks. Will this course add to my workload?
Is there support if I get stuck on something or need personalized guidance?
Being an aesthetician isn’t just a job—it’s a calling.
You don’t have to struggle. I created this course to give you the confidence, tools, and expert strategies to build a fulfilling and profitable practice. When you invest in yourself, you’re investing in a future where your business isn’t just work—it’s a source of pride, stability, and joy.
Take action now to:
Avoid costly mistakes.
Make smarter decisions.
Gain confidence and financial security.
Build a practice aligned with your passion.